Creative Direction NATALIA SHUSTOVA
Photography/Videography TIAGO DIAS
Created for SWATCH
Shoot location OPERA GALLERY
It’s not about functionality anymore when it comes to wrist watches; it’s an accessory that says a lot about your style. We see the watch as necessary gear to complete an outfit, talk about sophistication…
But who says watches need to be worn on your wrist ? With the latest Swatch POP watch re-launch you can wear your watch ANYWHERE (literally) and match them with your outfits (exactly what ShoesTova did).
We took part in the POP 2016 Global Campaign, by dressing our favourite styles and taking them around Dubai. #PopItUp with us!
Check out the new POP collection at Swatch stores across UAE.
Special thanks to Opera Gallery for letting us loose in their art space and letting us play with great artworks:
Eduardo Guelfenbein – Deimos – Acrylic on canvas
Richard Orlinski – Red crocodile – Resin
Rodin – The Thinker – Bronze
Mauro Corda – Ballon face – Resin
Yves Klein – Coffee Table – Acrylic, glass and paint pigments
Katrin Fridriks – Gene&Ethics Spectra Black – Acrylic on canvas
Opera Gallery is located at Gate Village Building 3, DIFC 506737 Dubai, United Arab Emirates. Phone:+ 971 (0)4 323 0909